Amazon firstannouncedthis change in September 2023.
But, at that time, we didn’t knowwhenthe ad-supported model would go into effect.
Anofficial dateJanuary 29thwas emailed to customers during the flurry of Christmas.
Prime Video says that it will have a smaller ad load than its competitors.
We’ve heard the same thing from every other streaming company.
Anyway, you’ll encounter about three minutes of ads every hour.
Ads may play before movies or shows, though they can also interrupt whatever you’re watching.
Visit yourAccount & controls pageto go ad-free.
The onlygoodpart of this story is that Amazon won’t increase the price of Prime in 2024.
Generally speaking, Amazon Prime is only worth the money if you fully take advantage ofits perks.
