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You may have noticed a trend among artists who release music on streaming platforms.
On Twitter, Instagram, and TikTok, artists are asking their fans to “pre-save” new releases.
What’s the deal with that, and should you do it?
What is “Pre-Saving” Music?
If you’re unfamiliar with pre-saving, it usually goes down like this.
An artist will ask their fans on social media to pre-save an upcoming single or album.
There are a few different pre-saving services that artists use, but they all work this way.
What does it actually do?
Essentially, it’s like pre-ordering without actually ordering anything.
Some services willnotify you of new musicfrom your favorite artists, but not all of them do.
Pre-saving can be a nice way to ensure you know.
You have to give the pre-saving service an alarming amount of data when you sign up.
That data goes to the record label of the artist or a third-party service.
You’re also handing over the ability to make changes to your profile and playlists.
At the time of writing in July 2022, no streaming service has pre-saving built-in.
It’s also a way to build up hype before release.
That depends on how much you value the convenience.
At the end of the day, pre-saving is like many compromises we make online.
If something is free, there’s a good chanceyou’re paying with your data.
Maybe that bothers you, maybe it doesn’t.
Related:How to See What Data Google Has on You (and Delete It)