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AT&T’s satellite-calling ad began airing in April 2024.
Stiller eventually finds himself in the middle of nowhere, pulls out his smartphone, and makes a call.
The call is established.
Satellite-to-cellular servicedoesexist (in limited form) through companies likeSpaceXand Apple.
So, this is a plainly duplicitous marketing campaign.
Yes, AT&T’s ad features a short disclaimer: “demonstration of evolving technology.”
And, notably, this isn’t the first time that AT&T has misled customers.