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Weve got big news from the world of LEGO.
In case you havent heard, the LEGO VIP loyalty program is no more.
On August 21, LEGO launchedLEGO Insidersas the programs replacement.
Even though this is a new program, there’s a lot that isn’t changing.
Thats because your LEGO VIP points transferred directly into LEGO Insiders points.
As a member, you’re free to still earn great rewards by redeeming points.
These range from coupons to help you save on your next LEGO purchase to exclusive merch.
Also, its still absolutely free to join and participate in the LEGO Insiders program.
Youll just provide some basic information tosign upand start earning.
Andrew Heinzman / LEGO
With this interactive sweepstakes, participants will use augmented reality to find golden bricks.
These bricks equal prizes, including one million points for six lucky winners.
Now that you know the basics of the new LEGO loyalty program, what happens next?
The answer depends on whether you were a member of the previous program (LEGO VIP).
This isn’t the only news to come out of the LEGO Group recently.
