Taking Your Coffee Smart

What is a smart coffee mug, and more importantly, why?

“I am still coffee,” it might say, for instance.

Take theEmber Smart Mug, which is a far cry from your regular World’s Best Dad cup.

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Your coffee is ready, and will be ready for a long time.

The temperature can be adjusted remotely using the accompanying app.

Look at you, Jason Bourne.

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Your coffee is ready, and will be ready for a long time.

Still, none of this has quite answered the aforementioned why.

Who are these people (in Seinfeld’s voice) buying a self-heating mug?

In both scenarios I hurt my tongue trying to down it too quickly.