This term comes from sneaker culture, but is becoming increasingly popular with tech products.
“Colorways” are all the rage these days.
A colorway is just a color scheme.
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For example, a smartphone case manufacturer might talk about all the colorways its newcasesare available in.
Like the term “color scheme,” “colorway” is a noun.
When pluralized, it becomes “colorways.”
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In fact, “colorway” is in multiple official dictionaries, such asMerriam-WebsterandOxford Learner’s Dictionaries.
Specifically, it’s most often used when talking about the color combinations of sneakers.
Shoe enthusiasts love discussing all the colorway options online—including those of yet-unreleased shoes.
With that said, the use of the term “colorway” does exist outside the fashion industry.
It’s becoming increasingly common for manufacturers to talk about the many beautiful colorways their products are available in.
It’s even been appearing in software.
