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Spotifyis handily the most popular streaming music service.
All that popularity makes a seemingly made-up word like “Spotify” feel like a fairly generic brand name.
The true story behind that name was hidden for a while.
At this time, file-sharing services like Napster and LimeWire were well-known ways to download music for free.
That was the goal of Spotify.
Spotify opened up registrations in 2008, starting in the UK.
It offered a free ad-supported tier and a 10 a monthad-free subscription.
Spotify was first a desktop app, but the company launched a mobile app in 2009.
Spotify hasn’t been without drama.
It has consistently been criticized for how it pays artists.
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Premium: Is it Worth Upgrading?
What About That Name?
For a while, the story of how the Spotify name was created was a lie.
According to Daniel, what actually happened is he and Martin Lorentzon were brainstorming names together.
As they were shouting names across rooms, Martin said a name that Daniel misheard as “Spotify.”
They registered the domain names a few minutes later.
The rest is history.
In the end, the Spotify name is like a lot of start-up names.
It was completely made up and chosen because it sounded cool and no one else was using it.
There really isn’t a “meaning” behind it,unlike some other company names.
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