It’s been five years since the launch of YouTube Premium.
But the fun comes to an end in January 2024.
The upgrade came at no additional cost.
But the price of YouTube Premium leaped to $13.99 in July 2023.
The grace period ends in January.
Those who paid just $7.99 will be charged $6 more each month.
That’s an extra $72 per year.
To Google’s credit, these “grandfathered” YouTube Premium plans wereextremelygenerous.
The fact that Google committed to legacy pricing forfive yearsis impressive, too.
We need to mention the elephant in the room.
This is the first year that YouTube has seriouslycracked down on ad-blockers.
As a result, the YouTube platform is generating more ad revenueanddriving new customers toward its Premium subscription.
If you want to cancel your YouTube Premium subscription, visit theYouTube Paid Membershipspage.
